Smile Down the Runway

Hayasaka Yukari is a typical high-school student who listens to her parents and attends school every day. As she starts to question her way of life, she encounters a group of fashion design students who have a clothing label known as "Paradise Kiss." The group needs to find a model to showcase their designs in an up-coming fashion show and decides to pick Yukari. Initially reluctant to be associated with this seemingly eccentric group, she eventually realizes they are really nice people. Furthermore, their passion and enthusiasm to follow their ideals make Yukari realize she has not been enjoying her life and thus motivates her to pursue her own dreams. The story follows Yukari as she gets involved in the group and eventually falls in love with the leader, George.

Chiyuki talks about the style of a famous person and famous anime characters. Kim Jae-Joong a member of the Korean pop group JYJ is featured in the first episode. His solo song "Ray of Light" was used as the ending theme of anime "Smile Down the Runway". Videos were posted on Runway de Waratte 's official twitter.

The protagonist, Mikako Kouda, is a student of "Yaza Gaku." Specialising in fashion design, Mikako dreams of becoming a fashion designer with her own brand. Living next to her is her childhood friend, Tsutomu Yamaguchi. Even though they have been close since they were young, they share a platonic friendship. However, Tsutomu has been gaining popularity, especially with the girls, because he seems to resemble a popular vocalist from a band and somehow, Mikako begins to see him in a different light. This is a story about how youths cope with dreams, love and friendship.

The story centers on Minato, who goes to an anime event that has a voice acting recital with a friend. He is fascinated by the talent of the voice actors, and he meets Chikako, who studies at the Suidoubashi Animation Academy. The series follows the trials and tribulations of those who aim to become voice actors.